Small businesses play a crucial role in the United States economy, serving as the backbone of local communities and driving economic growth. These enterprises, often family-owned and operated, have long been recognized for their ability to create generational wealth. However, in today's digital world, the readiness of small businesses to harness the power of the internet and digital technologies is paramount to their continued success.
Digital skills are a critical tool to helping SMBs gain competitive advantage, transform business models and reach new consumers. With the right tools and knowledge, small businesses can expand their customer base beyond their local communities, reaching a global audience through online platforms and social media. This increased visibility not only boosts sales but also fosters brand recognition, creating long-term value and contributing financial safety and security for future generations.
Verizon Small Business Digital Ready is a free online platform that provides small businesses with personalized access to learning, including more than 40 courses, peer mentorship opportunities with industry experts, networking events, one-to-one expert coaching and incentives such as grants.
Small businesses in the United States have the potential to impact many generations across a family, but their digital readiness is vital in today's interconnected world. By embracing digital technologies, these enterprises can expand their reach, optimize operations, and thrive in an increasingly competitive market. Take the quiz to learn some key facts.