Her Time Matters: Urge Governments to Invest in Unpaid Care NOW!

The unequal burden of unpaid care is pushing millions of women and girls into poverty.

What to know:

  • Unpaid care work robs women and girls of the time they need for education, careers, and social development.
  • Effectively investing in unpaid care would generate millions of jobs, boost the economy, and empower women and girls.
  • Urge leaders to invest in affordable child care to alleviate the burden of unpaid care and give back girls' time.

Learn More about this cause:

Women and girls around the world spend millions of hours on chores that keep them trapped in cycles of extreme poverty. 

Young girls taking on a significant time burden to care for younger siblings and supporting the housework miss out on childhood play, building social networks, and focusing on their education, all of which negatively impacting their mental health and development.

As they grow into adulthood, they continue to bear the burden of childcare, elderly care, and household chores, preventing millions from pursuing dream careers, creative hobbies, and financial independence. 

Child care is a huge portion of unpaid domestic work that adolescent girls and women face. 

Give her back her time by investing in affordable childcare options.

The World Bank has created an incentive programme to help countries in develop and implement high-quality childcare projects that benefit both women and children.

We are calling on countries invited to participate - Chile, El Salvador, Honduras, Kenya, Mozambique, Nigeria, Rwanda, Senegal, South Africa, St. Lucia, and Peru to join this project.

Urge countries to invest in unpaid care by utilising the World Bank grant to create and fund facilities for affordable and suitable child care to empower women and girls by giving their time back.