The Amazon rainforest is one of Earth’s greatest treasures — and it’s vanishing. Behind the chainsaws and smoke, there’s a powerful force: the global demand for meat. Forests are cleared to graze cattle or grow soy, not to feed people — but to feed the animals we eat.
This isn’t just a local issue. The Amazon stabilizes the global climate, holds vast stores of carbon, and supports Indigenous communities and irreplaceable biodiversity. When it falls, we all feel the impact — through rising temperatures, extreme weather, and vanishing wildlife.
Now, Global Citizen is calling on governments, companies, and philanthropists to mobilize $200 million to protect up to 30 million hectares of the Amazon rainforest by 2025 — and to support over 20 Indigenous groups leading sustainable forest stewardship. But we need global change from individuals all around the world too.
Most of us don’t realize that what’s on our plate can be directly connected to this destruction. The connection between agriculture, meat, and deforestation is often hidden — but it’s real, and it’s urgent.
Change starts with information. By understanding how our food choices impact the planet, we can make simple adjustments — like reducing meat consumption or choosing more sustainable products. If each person makes a small effort, the collective impact can be huge. It’s not about perfection, but about awareness: every step counts in protecting the Amazon and building a fairer, more balanced future for all.
Take the quiz to uncover the truth, challenge what you know, and discover how your choices can help protect the planet’s most vital forests.